Lamour Group is a global leader in apparel and fashion manufacturing. For Lamour Group, quality is the foundation of customer trust and sustainable growth.
The company, headquartered in Canada, oversees an extensive product portfolio of apparel holdings and licenses. Product manufacturing and delivery involve a carefully managed network of suppliers and company-owned distribution centres.
Global operations require close coordination across countries, languages, and time zones. This complexity demands logistical precision and strategic oversight across the supply chain to ensure every product meets requirements and customer expectations.
While performance was good, the Lamour Group leadership team envisioned a digital transformation that could further improve the company’s quality performance.
"Lamour Group sought digital transformation and engaged Global Thread Consulting to thoroughly analyze their needs and identify the best software provider in the market. Extensive research was conducted over several months, during which various software solutions were evaluated. Ultimately, Qarma emerged as the best choice to meet their quality control requirements, demonstrating superior functionality and alignment with Lamour Group's objectives," said Karina Khalife, Senior Consultant and owner of Global Thread FZ.
The shift from manual QC reports and scattered files
Lamour Group’s team started with a strategic review process to improve quality control (QC). The process identified several areas for improvement.
Manual reporting took up 50% or more of quality inspectors’ time. QC teams spent days documenting defects and comments on-site, then worked evenings compiling spreadsheets and PDF reports. Issues were compounded across operations, creating significant communication delays.
Similar challenges impacted reporting standardisation. In some cases, reports required manual translation before distribution to global teams. This process introduced delays and risks.
The team also identified how upgrades to data gathering could better support comprehensive analysis and insights.
Based on the findings, the company then launched a systematic evaluation of digital QC solutions.
Setting the right QC mix
With a clear understanding of its challenges, Lamour Group set out to find a QC solution that matched its needs.
The company wanted to find a system that was digital and easy to implement. Intuitive workflows were a must, ensuring inspectors could adopt new processes without disruption.
Digital reporting should replace scattered files, while in-depth analysis abilities would create insights that were previously challenging to generate.
Just as important, the solution needed to integrate seamlessly with existing tools so quality information could flow across the business without barriers.
After consulting industry references and conducting thorough testing, Lamour Group selected Qarma’s mobile tool and saw rapid changes.
“Before Qarma, inspectors spent up to half their time on manual reporting. Now every inspection photo is time-stamped and location-verified, giving us full data insight immediately and accelerating decision-making across time zones,” said Karina Khalife, Senior Consultant and owner of Global Thread FZ.
The tool’s real-time sharing capabilities also transformed how Lamour Group's global teams collaborated. When an inspector identified a recurring stitching issue, they could instantly share tagged photos, analysis, and corrective actions with colleagues in Canada and other production facilities.
Cutting QC reporting times by half
Lamour Group worked closely with Qarma’s team during the implementation phase to ensure a smooth transition across sites. The collaboration focused on aligning the system with Lamour’Group's existing workflows, helping the teams realise value from day one. Since then, Lamour Group and Qarma have continued to collaborate closely to refine processes and explore new ways to drive quality performance.
After implementation, standardised checklists and images replaced manual reporting. These checklists and visuals created an intuitive, image-first way to communicate about quality. As a result, Lamour Group's QC team have cut quality reporting times by up to 50% and can focus more time on providing solutions to quality issues.
Managers’ real-time access to in-depth data and reports enabled the company to engage and communicate more effectively with customers.
Speed of quality: From claim to root cause
When a customer raises a quality claim, Lamour Group’s team can move quickly – from identifying the issue to tracing its root cause. Instead of relying on subjective opinions, they use live Qarma reports with visual proof and traceable actions across every step of the supply chain. This transparency makes it possible to link each defect to its origin and drive accountability where it matters most.
As a result, customer conversations have changed. With access to real inspection data and transparent corrective actions, Lamour Group no longer needs to defend quality – they can demonstrate it. The outcome is a faster, fact-based resolution process and renewed confidence from key retail partners.
“Qarma helped us shift from reactive QC to proactive QC, strengthening customer confidence. Internally, Qarma has become the single source of truth,” said Boyang Hu, Director, Compliance & Global Supply Chain Ops Excellence.
Lamour Group's success with its quality transformation also attracted interest from other departments. Today, packaging, marketing, and operations teams rely on Qarma’s centralised, searchable data for insights, and the company plans to expand its use of the platform even further.
Quality is an ongoing journey
Lamour Group sees the digital transformation of QC not as a finished project, but as an ongoing evolution.
The company is now integrating Qarma with Power BI dashboards, giving executives a live view of quality performance across time, product lines, and regions. These insights turn data into direction – revealing patterns, predicting risks, and highlighting opportunities for improvement.
By embedding QC early in design and production, Lamour Group aims to simplify workflows, eliminate duplicate efforts, and make quality insights accessible to everyone, not just the QC team.
In this journey of continuous advancement, Qarma has become a cornerstone of Lamour Group’s vision – powering a smarter, more connected future of quality.
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